‍Brand naming on the tip of your tongue

Are good taste and well-being an addiction? No, but an eternal longing. Especially when the product keeps its name's promises. Your mind is driven by enjoyment. But before you can win the heart of your target group, you have to catch their eye first. In this case, the packaging text better make your mouth water to begin with. Says who? Our customers from Arla to Zott.

Consumption starts, when the product name speaks to the target group and the positioning is keeping with the times.

‍

A healthy strategy for a strong brand

When health and wellness are concerned, things get serious fast. Competence comes first. At the same time, the human component cannot be missed: trust, reliability, optimism. Names and slogans offer peace of mind like “Calmalaif” or activation like “Viactiv”.

Taking customers "Along with you" – just like the LIVISTO slogan proclaims.

‍