SPICE & SOUL

Name development for an independent Kaufland brand in the cooking sector

SPICE & SOUL

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Goal

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Challenge

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Solution

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Result

SPICE & SOUL

Further references

WEINFREUNDE
NEU

WEINFREUNDE

Online shop naming for REWE

ZEITGARD
NEU

ZEITGARD

Name development for the anti-aging division of LR Health Beauty Systems

WÜSTHOF
NEU

WÜSTHOF

Corporate language development and product naming

WEITBLICK
NEU

WEITBLICK

Company naming in the workwear sector

VIGANTOL
NEU

VIGANTOL

Creation and consulting for a Merck product naming

VIACTIV
NEU

VIACTIV

Renaming of the health insurance company BKK vor Ort

VIVANESS
NEU

VIVANESS

Trade fair name development for the natural cosmetics sector

TEMIAL
NEU

TEMIAL

Verbal positioning and name development for a Vorwerk tea maker

TIGUAN
NEU
Image: Shutterstock, 2028643730, photo taken by Veyron Photo

TIGUAN

Name development for a Volkswagen SUV

TALENTUS
NEU

TALENTUS

Independent brand name for the Kaufland stationery and creative range

TASTIQ
NEU

TASTIQ

Name development for socks and boxers

SHAPING THE FUTURE OF GOOD TASTE
NEU

SHAPING THE FUTURE OF GOOD TASTE

Corporate claim development for the Krüger Group

SERWAYS
NEU

SERWAYS

Gastronomy concept on German highways for Tank & Rast

QI2
NEU

QI2

McFit nutritional supplement for the fitness sector.

PURMONTES
NEU

PURMONTES

Naming of private luxury chalets for Winkler Hotels

RAEVOLUZ
NEU

RAEVOLUZ

Name development for a low-carb community, nutritionand lifestyle brand

MOKKA
NEU
Image: Shutterstock, 1944012442, photo taken by ako photography

MOKKA

Name development for an Opel SUV model

LIVISTO
NEU

LIVISTO

Naming of a distribution company for high-quality livestock and small animal medicine

MAXTRA
NEU

MAXTRA

Brand names for filter cartridges

MAXOMIXX
NEU

MAXOMIXX

Product name development for a kitchen stick blender for Bosch

KRUSPERS
NEU

KRUSPERS

Development of a product name for a FunnyFrisch pretzel snack

KILDERY
NEU

KILDERY

Name development for a type of cheese for Kerrygold

KAUFLAND
NEU

KAUFLAND

Development of various non-food private labels for Kaufland

IVORELL
NEU

IVORELL

Name development for a dm beverage brand

GRIPVIS
NEU

GRIPVIS

Name development for Berlin-Chemie OTC products

HARIBO
NEU

HARIBO

Namedevelopment for various sweets such as Fruppies, Planschies, Jahrhundert-Mix

GARTENART
NEU

GARTENART

Name for a gardening magazine by the Gärtner von Eden

CIRQ
NEU
Image: Brainlab, robotic-alingment-spine-surgery

CIRQ

Name development for medical technology products such as a robotic arm for Brainlab

WELEDA
NEU

WELEDA

Different product names for globuli

BIBOP
NEU

BIBOP

Product name for a Köstritzer Original

BRITA
NEU

BRITA

Brand language internationalization

BRAUBEVIALE
NEU

BRAUBEVIALE

Naming of the Nürnberg Messe trade fair for the global beverage industry

BIOTRONIK
NEU
Image: Screenshots Homepage www.biotronik.com

BIOTRONIK

Product naming, development of a naming system and nomenclature

CALMALAIF
NEU
Image-Attribution: Albertyurolaits - Freepik.com

CALMALAIF

Consulting for the Bayer Laif pharmaceuticals umbrella brand strategy and name development

BALIV
NEU
Quelle: obi.de

BALIV

Development of an independent name for a product series of the OBI subsidiary Emil Lux

ASSMANN
NEU

ASSMANN

Naming for various products for the ASSMANN service portfolio

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