STAWAG Naming System

Naming concept and descriptors for the product portfolio

Regional energy made simple: approachable branding for utility products.

Come along: to successful naming and sustainable branding.

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Further references
HELLENIQ ENERGY
Renaming and rebranding of an energy giant
COVALION
Company name for a Framatome spin-off
Image: cdn-production.kostal.com
INVEOR
Innovative product name for frequency inverters
A like all about naming & branding for energy
Many things are renewable. Just like branding.
RHEINHESSISCHE
Energetic name development: A new naming system for tariff options
FVV
Rebranding, verbal strategy and claim development
Image: kontron-solar.com
SOLBRID
The right product name for a hybrid inverter
EFOY
Development of an SFC Energy AG brand for innovative fuel cell technology
Image: lumenion.com
LUMENION
Company naming for energy storage
MAN ENERGY SOLUTIONS
Development and verification of names for a multinational company in the field of large drives
STAWAG Naming System
Naming concept and descriptors for the product portfolio
CHILLVENTA
Naming for the refrigeration and air conditioning trade fair
GRUNDGRÜN
Company name for a green power provider
ALPIQ
Corporate naming for a European energy service provider with Swiss headquarters
KOSTAL SOLAR ELECTRIC
Let it shine: name development and powerful verbalization for KOSTAL Solar Electric.
ECOPOOL
Wording for a GASAG digital power plant
ATMOVA
Brand name for sustainable energy solutions