ASSMANN: Brand naming across the office furniture portfolio

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Further references

TWERCS

Brand positioning, name and slogan development for a tool load case

Picture: eyrise.com

EYRISE

Technology naming for Merck Smart Glass

BOXMARK

International rebranding of Schmidt-Feldbach-Lederwerke

A like all about naming & branding for architecture & design

Verbal brand design with a secure foundation

BERLINOVO

Company name for a Berlin-based real estate company

Image: Shutterstock, 2028643730, photo taken by Veyron Photo

TIGUAN

Name development for a Volkswagen SUV

SERWAYS

Naming for an Autobahn catering and refueling concept

MOKKA

Name development for an Opel SUV model

BALIV

Development of an private brand for an Emil Lux (OBI subsidiary) product series

Image: steelcase.com

SHARE IT

Storage system name for Steelcase Werndl AG

SIMONSWERK CLAIM

Corporate slogan development for the Simonswerk Group

MAXOMIXX

Product name development for a Bosch hand mixer

Image: trilux.com

TRILUX

Bright ideas need radiant names

CITYARC

Expressive name for an Urban Nature Institute

Picture: ifdesign.com

YONDA

Name for an extraordinary conference chair

KAP EUROPA

Messe Frankfurt Congress Building

GARTENART

Name for a garden magazine by the Gärtner von Eden

BRITA

Brand language internationalization